6 September, 2017
Ben & Jerry’s unveils three new non-dairy ice cream flavours
Attention ice cream fans unable – or choosing not – to consume dairy; your long wait is soon to be over! It’s almost time to raise spoons in celebration of an all-new, non-dairy flavour lineup, set to arrive into supermarket freezers this month.
Soon, fans will be able to dive deep into a decadent tub and experience all the chunks and swirls Ben & Jerry’s is known and loved for, but this time in a vegan certified, almond-based indulgence.
For years, non-dairy fans have been forced to watch ice cream consumers with envy, unable to satisfy their sweet cravings. Now the tables are turning. Non-dairy and vegan consumers alike will be able to participate in a truly indulgent ice cream experience, enjoying two classic Ben & Jerry’s flavours… as well as a Non-Dairy exclusive flavour, Peanut Butter & Cookies. Chunks? Check. Swirls? Check. Non-Dairy? Check. We kid you not!
The new lineup includes a trio of flavours ready for spooning, including:
- Chocolate Fudge Brownie: Irresistible chocolate non-dairy ice cream with fudge brownies. Our fabulously fudgy brownies have come from New York’s Greyston Bakery in Yonkers since ‘88, where baking is part of a greater-good mission to help provide jobs & training to low-income city residents. This concoction includes Greyston’s vegan brownie, which brings a taste like no udder.
- Chunky Monkey: Okay, so we monkeyed around with our classic Chunky Monkey… banana non-dairy ice cream with chocolatey chunks & walnuts – guaranteed to make fans go truly bananas!
- Peanut Butter & Cookies: We’ve always had a thing for peanut butter…and cookies. Presenting: vanilla non-dairy ice cream with chocolatey sandwich cookies & scrumptiously crunchy peanut butter swirls.
What’s even sweeter is that Ben & Jerry’s new flavours are the first ever non-dairy Fairtrade-certified ice cream in the UK! So non-dairy fans can be sure that they taste good…and do good too!
“Our fans dared us to go dairy-less… and we did! Creating non-dairy ice cream that meets the funky and chunky expectations of Ben & Jerry’s fans was quite a challenge,” says Ben & Jerry’s Flavour Guru, Andrea Ball, “but we’re delighted to confirm the long wait is nearly over! Spoons at the ready to dig in…”
The new Ben & Jerry’s non-dairy family will be available in freezers across the nation from the end of September and available at the Recommended Retail Price of £5.99. To learn more about Ben & Jerry’s new flavours or to find a store that stocks Ben & Jerry’s Non-Dairy near you this September, visit www.benjerry.co.uk/flavours/non-dairy.