All Posts By

Steve Mauger


“Being a farmer shouldn’t be a route to poverty………”

Benjamin-Francklin Kouamé, a cocoa farmer from Côte D’Ivoire has said: “Being a farmer shouldn’t be a route to poverty. My feeling is that poverty is a reason for the destruction of nature. It drives deforestation. When I am hungry I can’t think.”
Global extreme poverty, the rate of people living on less than $1.90 per day, rose in 2020 for the first time in over 20 years as the disruption of the COVID-19 pandemic compounded the forces of conflict and climate change, which were already slowing poverty reduction progress. About 100 million additional people are living in poverty as a result of the pandemic. Source: World Bank 2021.
Throughout 2021 COVID-19 relief and resilience funds raised by Fairtrade as part of global advocacy efforts and existing programmes with partners continued to support producers. From variant outbreaks in different countries, unequal access to vaccines and the long-lasting economic side-effects, 2021 meant continued struggle for everyone. For those whose income relies on being able to work in fields and factories, for whom harvesting and planting seasons are bound to the laws of nature, and not lockdowns, they needed support to implement safe working conditions.
The FAIRTRADE Mark gives consumers the reassurance that farmers and workers in low-income countries are not being exploited. Through the unique combination of the Fairtrade Minimum Price and Premium producers have the means to invest in their land and the knowledge to farm both sustainably and profitably. We believe paying someone a decent return for a day’s work is more than just fairness, it should be a human right. So if you agree, join us in showing your support to producers around the globe with Fairtrade.


Farmers overseas paying the price…..


After the pound hit a record low against the US dollar this week, the Fairtrade Foundation is warning of the potential impact of the market volatility, both on farmers in low-income countries and the UK shoppers who buy the food they grow.

With Sterling remaining weak, the Fairtrade Foundation is concerned that the sharp currency devaluation will ‘set back’ efforts to intensify action on the climate crisis, human rights and decent pay for farmers and workers who produce food for UK markets.

Commenting, the Head of Policy at the Fairtrade Foundation, Tim Aldred, said: “The dramatic fall in the pound means more bad news for Fairtrade farmers and consumers. Additional exchange rate costs will land on fragile supply chains already struggling from the global cost of living crisis.

“Around 10-15 percent of the UK’s food comes from Africa, Asia and South America, including key products such as bananas and coffee. But many of these farmers and workers live in ‘in work poverty’, earning well below a living wage. The cost of living crisis provoked by war in Ukraine, climate damage and the continuing impact of the pandemic were already placing additional pressure on farmers.”

Mr Aldred continued: “If the end market does not absorb this new exchange rate hike, costs could be passed on to consumers or farmers. While Fairtrade farmers are protected from the worst effects through commitments to Fairtrade Minimum Price and Fairtrade Premium, they will still be hit by the overall market trend. Efforts to accelerate action towards living wages and living incomes, and to address human rights and climate challenges, will be set back.”


25 Sept Beach Clean – Thanks…….

Thank you to everyone who came along to our beach clean this afternoon with The Clean Earth Trust. The weather was kind and the 52 volunteers who donned gloves, litter pickers and buckets helped to remove and sort an impressive amount of plastic, net scraps and the like from Richmond beach. We hope you enjoyed the well-earned Fairtrade refreshments afterwards.

About us News

Choose the world we all want……..

That’s a world where the farmers and workers behind our every day essentials earn enough for a decent standard of life. And enough to deal with the effects of the climate crisis. They’ve contributed least to climate change but are already feeling worst effects of the crisis.

And make no mistake – it’s those farmers and workers in Central America, South East Asia, West Africa and low lying islands who are feeling the worst effects of the climate crisis already -despite having contributed least to that crisis.

They are seeing rising sea levels, increasingly frequent extreme weather, and declining soil quality. Climate change threatens their immediate future.

Unless they earn more, they will not be able to able to both deliver the essentials to their families and invest in the climate smart farming techniques they need to survive the changing climate. It’s that simple – only by tackling poverty can we tackle the climate crisis.

By choosing Fairtrade, you are choosing to stand with those people. The farmers and workers on the front line of the climate crisis. By supporting the work of Fairtrade around the world, you’re helping make our global Fairtrade community even stronger.

Let us convince more people here in the Bailiwick to buy Fairtrade, and ultimately deepen the impact Fairtrade makes to the lives of farmers and workers around the world.

Events Supporters

We hope you celebrated World Chocolate Day on 7 July 2022…….

We want to keep celebrating World Chocolate Day for years to come. But for chocolate to have a sustainable future, chocolate needs to change now.

We can all do our bit to make that happen. By choosing Fairtrade and sharing your support, you’re showing the huge public demand for fairer chocolate. Let’s show why millions of us choose Fairtrade everyday. Because we want chocolate that means fairer pay, more women’s rights, action on climate change and more power in the hands of cocoa farmers.

Cocoa farmers are already using the power of Fairtrade to lead the change we need to see in chocolate. We need to convince more shoppers, businesses and politicians to do the same.
‘We have the knowledge, we have the good practices… but we need some funds to adapt to climate change.’ Benjamin Franklin Kouamé, Fairtrade Cocoa Farmer and Chair of Fairtrade Africa, speaking at COP26 UN climate summit. Farmers like Benjamin are using the extra money and power Fairtrade can generate not just to take on climate change, but also to take on the growing global cost-of-living crisis.

With lots of low-cost Fairtrade chocolate options, choosing Fairtrade doesn’t need to be more expensive. But choosing Fairtrade does mean a fairer deal for cocoa farmers on extremely low incomes. Rising costs for essentials like food risk pushing cocoa farmers – often already earning as little as 74p per day in Côte d’Ivoire – into even more extreme hardship. That’s why now is the time to shout even louder about the great range of Fairtrade options available, and the real difference they can make.

You are a big part of the reason why there’s so much Fairtrade chocolate around. Decades of public demand means countless varieties of Fairtrade chocolate – from milky to dark, vegan to fruit-filled – are available everywhere from supermarket own-brand ranges to corner shops and Fair Trade stores.

So what’s next for Fairtrade campaigning on changing the chocolate for the better? One of the exciting grassroots campaigns we heard about during the session was the Chocolate Has A Name project. Aiming to increase access to education and training for cocoa farming communities in Ghana, the project is being led by Ghanian diaspora community group Africaniwa and the Fairtrade National Campaigner Committee (NCC). We in Guernsey are pleased to play our part in supporting this exciting venture.

Changing chocolate for the better isn’t easy. But your commitment to Fairtrade has played a real part in the progress we’ve made so far, and strenghens our hope for a fairer future.

Whatever chocolatey Fairtrade favourite you choose to pick up today, thank you.