All Posts By

Steve Mauger

Events Supporters

We hope you celebrated World Chocolate Day on 7 July 2022…….

We want to keep celebrating World Chocolate Day for years to come. But for chocolate to have a sustainable future, chocolate needs to change now.

We can all do our bit to make that happen. By choosing Fairtrade and sharing your support, you’re showing the huge public demand for fairer chocolate. Let’s show why millions of us choose Fairtrade everyday. Because we want chocolate that means fairer pay, more women’s rights, action on climate change and more power in the hands of cocoa farmers.

Cocoa farmers are already using the power of Fairtrade to lead the change we need to see in chocolate. We need to convince more shoppers, businesses and politicians to do the same.
‘We have the knowledge, we have the good practices… but we need some funds to adapt to climate change.’ Benjamin Franklin Kouamé, Fairtrade Cocoa Farmer and Chair of Fairtrade Africa, speaking at COP26 UN climate summit. Farmers like Benjamin are using the extra money and power Fairtrade can generate not just to take on climate change, but also to take on the growing global cost-of-living crisis.

With lots of low-cost Fairtrade chocolate options, choosing Fairtrade doesn’t need to be more expensive. But choosing Fairtrade does mean a fairer deal for cocoa farmers on extremely low incomes. Rising costs for essentials like food risk pushing cocoa farmers – often already earning as little as 74p per day in Côte d’Ivoire – into even more extreme hardship. That’s why now is the time to shout even louder about the great range of Fairtrade options available, and the real difference they can make.

You are a big part of the reason why there’s so much Fairtrade chocolate around. Decades of public demand means countless varieties of Fairtrade chocolate – from milky to dark, vegan to fruit-filled – are available everywhere from supermarket own-brand ranges to corner shops and Fair Trade stores.

So what’s next for Fairtrade campaigning on changing the chocolate for the better? One of the exciting grassroots campaigns we heard about during the session was the Chocolate Has A Name project. Aiming to increase access to education and training for cocoa farming communities in Ghana, the project is being led by Ghanian diaspora community group Africaniwa and the Fairtrade National Campaigner Committee (NCC). We in Guernsey are pleased to play our part in supporting this exciting venture.

Changing chocolate for the better isn’t easy. But your commitment to Fairtrade has played a real part in the progress we’ve made so far, and strenghens our hope for a fairer future.

Whatever chocolatey Fairtrade favourite you choose to pick up today, thank you.



Just announced – Exciting news from Mars and Fairtrade…..

18 June 2022

Mars, Fairtrade and ECOOKIM – a collection of cocoa farming co-operatives in Côte d’Ivoire – announced plans to deepen their partnership, through an innovative $10m programme to raise farmer incomes. This programme is novel, experimental and ambitious – it’s also urgently needed.

Fairtrade first started working together with ECOOKIM farmers and Mars over two years ago, to identify the most effective ways to raise cocoa farmers’ incomes and help farming households thrive. Farmers themselves know better than anyone else both the challenges they face – such as climate change and long-term low prices – as well as the sorts of solutions that can best tackle these challenges.

As a collective of several cocoa farming co-operatives, ECOOKIM have been perfectly placed to represent the needs, views and experiences of their members in this context. It’s why I’m delighted that they have strongly contributed to the design of the new Livelihoods Ecosystem Advancement Programme (LEAP) – an innovative five-year partnership between Fairtrade, Mars Wrigley and ECOOKIM, which is centred around farmers’ voices and engagement at all levels.

It’s vital that farmers are actively involved in shaping, owning and implementing programmes that affect their lives and livelihoods. By working so closely with ECOOKIM the programme has been designed with the needs of cocoa farmers in mind.

Mike Gidney, Chief Executive, Fairtrade Foundation, said: ‘We believe that all farmers should get the incomes their hard work deserves, and we know new approaches are needed. By investing in strengthening cocoa co-operatives, widening access to finance, and supporting farmers in diversifying their incomes, together, we hope to achieve deeper impact for farming households.’


News Products

Guylian FAIRTRADE Chocolates

Did you notice something new about your box of Guylian chocolates? It now carries the blue and green Fairtrade logo!
That’s because Guylian has decided to switch to 100 percent Fairtrade cocoa.
When you choose Fairtrade, you choose fairer incomes, education, empowerment and training to help cocoa farmers adapt to climate change.
Learn more:…/guylian-switches-to-100…/#ChooseFairtrade


Date for your diary………AGM………..14 June 2022

The Annual General Meeting of the Fairtrade Guernsey Steering Group will be held on Tuesday 14 June 2022, commencing at 6.30 p.m., at Moores Hotel, St Peter Port.

Everyone interested in the work of Fairtrade is warmly welcomed.

For further information, contact Hannah Davis, Secretary.